Your idea, an honest go or no-go, and everything you need to build it.
Office Hours is one conversation. You bring your idea. It pressure-tests it, tells you straight whether to build it, and turns a yes into the eight documents the rest of the work runs on.
Office Hours is not live yet. This page shows how it works. Sign-up turns on the day it opens.
One conversation. Four questions most ideas cannot answer.
Office Hours walks your idea through four questions. It will not bless an idea that does not hold up. If you cannot name a real person with the problem, it says so, and it will not let you skip past the weak spot.
Who exactly has this problem? A person, not a category. Not "small business owners." Someone whose name you know, or a job title at a company you could call today.
How do they handle it now? If they do nothing, that tells you something. Name the workaround they live with and where it lets them down.
Why would they switch to you? Changing anything is a hassle. Name the one headache you take away, not a list of features.
What does the problem cost them? Not what you charge. What it costs them, in money or time, to leave it unsolved. That is what sets your price.
Eight documents from one conversation.
You explain your idea once, at the start. Everything below comes out of that conversation, so you are not repeating yourself and nothing wanders off from what you asked for.
- Business plan
- 5-year financial forecast
- Market and competitor research
- Naming candidates
- Brand identity
- Design system
- Pitch deck
- Investor prep, if your idea is built to raise
Each document shows the guesses behind it, not just the polished result. You see what it assumed about you and your market.
You change anything that is off. A number, a wrong guess about your customers, the way it describes you. Nothing is final until you sign off.
Everything built later starts from what you signed off on. A wrong number now becomes a real problem later, so this step matters.
It will tell you no.
Three ways your idea can land.
The problem is real. There is a clear path to your first sale. The numbers hold up. Time to build or launch.
It names exactly where the idea breaks and says stop. You keep everything it made. Not building the wrong thing is real money saved.
The idea as you described it will not work, but a close cousin of it will. It names that version and tells you why. You decide whether to chase it.
When this is live, we will post the real count: of every idea that comes through, how many got a no and how many got a pivot. We do not have that number yet. We will not make one up. The real number lands here the day we have one to stand behind.
A go gets you a real website on day one.
Built straight from the plan you just approved. It carries the business you signed off on, the name and brand that came out of the work, and the look to match. You start with a real site, not a blank page.
A product or an app? Go to Build. A team builds it from your approved plan. You never touch a line of code.
A service or local business? Go to Operate. Michelle answers the phone, books the work, and one screen keeps track of all of it from day one.
The plan is free with your own AI account.
You bring your own AI account and pay that account for what you use, straight to them. We run the whole conversation, make the documents, and give you the straight go or no-go. Nothing on top from us.
- All eight documents
- A straight go or no-go
- No monthly fee to us
- You run your own AI account
The same eight documents. No account to set up, no usage bills coming to you. We cover the AI. One flat price a month.
- All eight documents
- A straight go or no-go
- No account to manage
- 30-day money-back guarantee
- No free trial
Both give you all eight documents. The only difference is who runs the AI account. The plan is free with your own AI account. Running the business after you launch is $399/mo, and only if the answer was go and you decide to go for it.
Office Hours is not live yet. Leave your email and we will tell you the day it opens.
Your idea stays yours. Here is what happens to it.
Private is the default. Your conversations with Office Hours stay in your own private space. They are never shared with other customers, and never used to train any AI.
Want it even more locked down? Bring your own AI account. We run the conversation, but the words you type go straight to the AI and never touch us.
Stored: your conversation history, the documents you create, and your preferences. Kept in your own private space, walled off from every other customer.
Delete anytime: deleting wipes your conversation history, your documents, and your records. Nothing you created stays behind.